Chase Sapphire

Insight

Idea

Execution

The Chase Sapphire card is an excellent choice for travelers. It allows you to earn miles for future trips with points accumulated from current travel purchases, encouraging customers to embark on adventures now and continue exploring in the future.

Remind customers that future travel holds the promise of greater comfort and luxury. As transportation evolves, the experience is likely to become more enjoyable. By earning points on today’s travel with the Chase Sapphire card, you can accumulate rewards for future luxurious trips. Enduring cramped cabins now is a small price to pay for the opportunity to fly in style later. Invest in your future travel comfort by earning points today.

Host a competition for artwork using the prompt “The Future of Travel and Transport.” Using selected artwork from the competition, ads will be placed in terminals, stations, docks, and all places people leave for a trip. The ads will be inspiring customers to get the credit card now so they can earn points now, to put toward future trips.

Out Of Home advertising

Targeting Travelers in airports, and train stations, for example, sparking their imagination with images of what the future of travel could look like. Then reminding them that using their Chase Sapphire Card to earn points from today’s travel to utilize on future travel.

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Benjamin Moore

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