Page Lumber Centennial
Logo & Variations
Our celebration logo was designed to seamlessly integrate with our standard logo, embodying the essence of our brand while marking a special occasion. Versatility was key, as this logo needed to adapt to various formats and contexts. From digital platforms to printed materials, and promotional merchandise to event signage, we crafted several variations to ensure it maintained its impact and recognition across all mediums. Each version was thoughtfully created to preserve the integrity of our brand identity while celebrating our milestone in a visually compelling way.
Invitations
Our "Save the Date" announcement was initially emailed to our list of invitees, followed by the formal invitation, which was sent out both physically and digitally. The design featured the rings of a tree, symbolizing age and growth, while also emphasizing the lumber aspect of our company. This thoughtful incorporation of natural elements not only highlighted our industry but also conveyed a sense of timelessness and enduring quality. Crafted to reflect our brand's values and aesthetic, ensuring a cohesive and memorable experience for all recipients.
Merchandise
We created a variety of products to give away during the event, each thoughtfully designed to resonate with our theme and brand.
Shirt Design: Our custom shirts featured a stylized version of our original barn, inspired by an old photograph of the structure. This design honored our heritage and connected guests to our history.
Baby Fir Trees: Continuing the symbolism of the tree, we gave away baby fir trees, each tagged with the phrase "100 years, and still growing strong." These living mementos emphasized growth and longevity, mirroring our company's journey.
Branded 5-Gallon Buckets: A staple in the hardware industry, our 5-gallon buckets were branded with our celebration logo. These versatile items were creatively used during our Cocktail Reception to display food items, adding a unique touch to the event.
Beer Label Design: I am particularly proud of my first beer label design, which beautifully incorporated the tree rings symbolism and tied in other repeated elements from the event. Both the beer and the brewery were present at the event, providing guests with a distinctive and thematic beverage experience.
Signage
We designed impactful hanging signage for each of our stores, ensuring clear visibility and brand consistency. Banners for our vintage truck highlighted our company's rich history but also added a nostalgic charm to the event.
